Must-Do Activities

Taco Culture in Tijuana

Taco Culture in Tijuana
Tijuana is synonymous with tacos, and its taquera culture has conquered palates around the world. From roasted meat classics to beer and marinade, each taqueria offers an authentic experience.
Tijuana is a destination recognized worldwide for its innovative culinary scene, and within its gastronomic essence, an undisputed protagonist stands out: the taco. Tijuana's taco culture has captivated millions of visitors with its variety of fresh ingredients, its unmistakable flavor and the fusion of traditions that have made it an icon of the city. From the juicy and tender roasted meat to the birria tacos and the rich marinade, each bite represents the creativity and culinary passion that characterizes this region.

Art, Food and Music in Iconic Celebrations

Art, Food and Music in Iconic Celebrations
Get ready for an unforgettable gastronomic and musical experience during the Cheve and Taco Fest, which brings together the best breweries and taqueros in the region so that you can enjoy their excellent flavor in one place, a perfect opportunity to enjoy the most representative flavors of this city.
If you love paella, Tijuana is a destination for you, since every year a contest is held where the best paellas are accompanied by the best wines in the region, delights that are enjoyed in a completely familiar environment.
In addition, in Tijuana you can enjoy artistic encounters full of local talent, an unmissable event is the Festiarte festival, which was created with the purpose of promoting culture and art in the city, in addition to promoting the artist and his work.

Relaxation, Wellness and Luxury

Relaxation, Wellness and Luxury
If you are interested in enjoying a full and relaxing moment, Tijuana has the best services in wellness centers and hotels with spa services included in high-quality facilities and excellent service. You can enjoy the hospitality of the people of Tijuana at the Grand Hotel Tijuana thanks to its equipped amenities such as its pool, jacuzzi, gym, restaurant, bar, business center, function rooms and much more that will make your stay a memorable moment.
With its luxurious facilities and excellent location, Hotel Lucerna Tijuana shines with its elegant surroundings and excellent service. Each of its spaces has a special charm, the perfect combination of splendour and comfort.

Xolos Soccer Team

Xolos Soccer Team
Tijuana has renowned establishments dedicated to sports, one of them being the impressive Caliente stadium, the local headquarters of the Tijuana de los Xolos Club. A team that has become an emblem of the city due to its incredible sporting presence that allows us to enjoy soccer to the fullest in every match. You have to know him!
If you consider that you are an adrenaline lover, you can spend an incredible afternoon enjoying the wrestling shows in the auditorium, where you will enjoy incredible and fun entertainment shows where incredible wrestling stars give their all in the ring with impressive acrobatics.

Multiculturalism in Every Corner

Multiculturalism in Every Corner
Visiting Tijuana is quite an experience, as it is immersing yourself in a world of sounds, scents, colors and people. Due to its proximity to the United States, Tijuana is visited by tourists from all over the world. Some people like it so much that they move permanently, making Tijuana their home, as it is a city full of customs and traditions from all over the world.
Through its cultural passages and shopping malls you can discover the essence of Tijuana, in these places you can buy a wide variety of products, such as pieces made by local artists.

Tijuana, The Gateway to the Craft Beer Oasis

Tijuana, The Gateway to the Craft Beer Oasis
The beer produced in Tijuana is a reference in the brewing industry for its creativity in its production, the flavors and textures it offers.
This is why Tijuana receives so many tourists who come to try nationally awarded beer, which not only mixes multiculturalism in its visitors, but also in its flavors. The Lúdica Brewery, recognized in 2019 as the best small brewery in the country, has a wide range of flavors, and even seasonal drinks such as the Old Hermit Bear and Terruño, made from two representatives of La Baja, beer and wine.
Other must-visit breweries include México Brewery, known for its deep-rooted local craft traditions; Insurgente, a pioneer in the industry with bold and experimental brews; and Farland, celebrated for its creative approach and high-quality craft beer. Whether you're a casual drinker or a beer connoisseur, Tijuana is the ultimate destination for craft beer exploration.
Iconic Flavors await in Tijuana!
Iconic Flavors await in Tijuana!
Talking about Tijuana is talking about its internationally recognized tacos, picturesque taquerias that you can find all over the city. However, a must-see stop is Tacos el Franc, who received a recommendation from the Michelin Guide 2024, recognizing them as the quintessential taqueria for discovering the true flavor of Tijuana's taco.
One of the most representative dishes in this city is Caesar Salad, created by Chef Caesar Cardini on July 4, 1924. You can enjoy a rich taste of this history by visiting Caesar's restaurant in the city center.

Tijuana’s Border: Where Two Worlds Meet

Tijuana’s Border: Where Two Worlds Meet
A symbol of history and contrasts. The Tijuana Border Wall has become a canvas of art and expression, reflecting the union of two cultures.
The border wall between México and the United States is one of the most emblematic and significant structures on the northern border. Over the years, it has become a reflection of the complex relationships between both nations, marking not only a territorial division, but also an intersection of cultures, stories and dreams.